Review of WooCoommerce - Creating a 2024 shop

AGATA MISTELSKA l E-COMMERCE l 05.06.2024 l 5 MIN

Is it worth investing in a WooCommerce-based shop? 

This e-commerce platform has gained huge popularity due to its ease of use, flexibility and extensive customisation options. Nevertheless, before deciding on this technology for your shop, it is worth taking a close look at its advantages and disadvantages. In this article, we will provide a comprehensive analysis so that you can make an informed decision.

What is WooCommerce?

WooCommerce is a free WordPress plugin that allows you to create and manage an online shop. It is one of the most popular e-commerce systems. The official WooCommerce plugin available on WordPress.org supports up to 66 languages, making it accessible to a wide range of users worldwide.

 

Basic information

Software type	Open-Source
Country of origin	USA
Year of issue	2011
Access to source code	Yes

Review of key data - advantages and disadvantages

Price	✅ (the platform is free, some plug-ins have an additional charge)
Individual IP address	✅
Hosting included in the price	❌
Safety certificates	✅
integration with accounting systems	✅
Own domain.	✅
Omnichannel functions	✅
Sharing on social media	✅
Running a blog	✅
Implementation of change	✅ (possibility to make changes yourself)
Integration with payment systems	✅
Implementation of promotions and discounts	✅
Possibility of selling virtual products	✅
Integration with Allegro	✅
Shipping cost calculator	✅
Basket recovery	✅
Differentiation of product variants	✅
Search and filtering	✅
Returns management	✅
Technical support	❌
SSL certificate	✅
Automatic sitemap	✅
Updates	❌(frequent updates that have to be implemented manually)
Editable 404 page	✅
Manual 301 redirections	✅
Ability to work on page speed in the CMS panel	✅
Simple and rapid restructuring of the structure	✅
Mobile friendly	✅
Internal search engine	✅
Editing of URLs	✅
Editing the robots file	✅
Making advanced technical changes	✅

The pros and cons of having a shop on WooCommerce in terms of:

SEO: WooCommerce is based on WordPress, which is search engine friendly, making it easier to position your shop in search results. Facilities include: automatic canonical tags; description editing; H1 editing without changing the page name in the menu; ability to work on page speed in the CMS panel; setting noindex on categories. products. pages. 

Maintenance costs: WooCommerce is a fully free e-commerce platform. This means that there are no fees or subscriptions for the platform itself, which is a significant benefit for businesses. Expenses you may consider are paid plugins, themes and hosting services. 

Business scalability: With a wide range of plugins and extensions available, WooCommerce is scalable and can be easily adapted to meet changing business needs. There are no limits to the number of products or services you can offer. This solution allows you to grow your business incrementally without worrying about restrictions from the platform.

Who is WooCommerce for?

Shop up to 1000 products	✅
Shop up to 10 000 products	✅
Shop up to 100,000 products	✅
Shop 100,000 products and more	✅

WooCommerce is designed for any type of online shop.

 

What sets WooCommerce apart from the rest?

- Integration with WordPress

WooCommerce is integrated with WordPress, making it an attractive solution for users who already use this popular content management system. This makes it easy to create an online shop on an existing WordPress site or blog.

- Flexibility and scalability

WooCommerce offers a wide range of features that can be customised to suit individual business needs. Whether it is a small online shop or a large e-commerce enterprise, WooCommerce is able to cater for different requirements and business sizes. 

- Open Source

Open source software gives users full control over their shop. You can freely customise the code and create custom functions and integrations. 

- Extensive extension possibilities

There are a huge number of free and paid plugins available for WooCommerce that allow you to extend the functionality of your shop. You can find plugins for integrating with payment systems, shipping providers, email marketing, data analytics and much more 

- Free basic version

The basic version of WooCommerce is available for free, making it an attractive solution for small businesses and those just starting out in e-commerce. 

Examples of shops built on WooCommerce

Before making a decision, it is worth reviewing sample shops built on the WooCommerce platform to see how you can customise the look and functionality of your shop.

Check the implementation - www.championinvest.pl

Check the implementation - www.salamonnieruchomosci.pl

Check the implementation - www.agencjawsieci.com

Is WooCommerce worth choosing: Our opinion

Is an online shop on WooCommerce a good idea? We answer: ,,Absolutely!". We have no doubt that setting up an online shop on WooCommerce is the right choice. This platform is one of the most respected and versatile on the e-commerce market. It allows you to create and manage your online shop in a comprehensive and flexible way, tailoring it perfectly to the needs of your business. Whether you are just starting out in e-commerce or are an experienced entrepreneur, WooCommerce offers you the tools to succeed in selling online.

If you want to compare WooCommerce with other platforms, you can also read our other articles:

Read the article: Shoper review - Creating a 2024 shop

Read the article: Review of RedCart - Creating a 2024 shop

Read the article: Sky-Shop review - Creating a shop 2024